Showing posts with category "marketing"

To turbo boost your persona, you need to go back to ground zero: Your face is the starting point

Building your persona and then later down the track your narrative structure first means stripping all the component parts of your image back

August 11, 2022
tags
marketing

Becoming king of the media jungle means starting at the bottom and working your way up by winning title fight after title fight

Your business might be starting to turn over a healthy amount, but meanwhile, you have another objective, cranking up the car of your media persona and venturing onto the open motorway, perhaps wit...

August 10, 2022
tags
opinion

PPC VS Social Media Marketing: Which is better?

It has been one of the most discussed topics within the digital marketing arena in recent years; the question of which one is more effective – PPC or Social Media Marketing?

August 5, 2022
tags
marketing

Get Ahead of the Competition: Magazine Design

Designing in-house magazines is an art form, just like any other form of creativity. Like drawing, playing an instrument or writing a novel, the most outstanding results come when talent is combine...

August 9, 2022
tags
marketing

Amazon bows to UAE pressure to restrict LGBTQ+ search results

Amazon has bowed to pressure from the United Arab Emirates and restricted search results for LGBTQ+-related products

August 6, 2022
tags
news

How to market your cosmetics business

Marketing your cosmetics business can be difficult, with so much competition, it can be challenging to break into beaut and cosmetic industry

August 8, 2022
tags
marketing

Highlighting importance of SEO to a business

The way business is done has changed drastically in the last decade. Frankly, many things have changed about life in recent times, thanks largely to technology.

August 13, 2022
tags
marketing

Watchdog launches probe into Google after claims it makes it more difficult for rivals to compete in advertising technology market

Britain's competition watchdog has launched an investigation into whether Google has broken the law restricting competition in the advertising tech market.

August 13, 2022
tags
technology

8 aggressive marketing tactics that actually work

If you already have a basic understanding of advertising and marketing, you probably know that being over aggressive can create negative impressions.

August 9, 2022
tags
marketing

Outsourcing digital marketing channels

Not so long ago, managing marketing channels was simple. For the most part it comprised placing ads in journals and papers where your clients

August 9, 2022
tags
marketing

Should your brand be using Instagram?

Instagram, named Apple’s app of the year, has quickly become the biggest thing in photograph-based social networking. The photo sharing app has 15 million users and 1 million new users a fortnight....

August 14, 2022
tags
social media

Tesco Mobile advertising campaign offensive, watchdog rules

An advertising campaign for Tesco Mobile which used the names of foods as substitutes for expletives has been banned.

August 10, 2022
tags
marketing